Our Story
Rush Amplification
Welcome to Rush Amplification, home of the historic Rush Pepbox®!
Rush Amplification is located in London, United Kingdom and is ran by Lucy Rush the daughter of Pepe Rush. Each Rush product is meticulously crafted by hand using the finest components available. In the ever expanding gear community, Rush Amplification strives to offer a wide spread selection of different studio equipment as well as effect pedals. Please enjoy browsing the current wares and stay inspired as new releases are rolled out!
The creation of the Rush Pepbox® (1.0)
The “Rush Pepbox®” : By Pepe Rush
“The idea for the design came to me when I was working in my factory in Soho, London building Bass and Public Address equipment for some of the biggest groups in the middle 60’s.
In about 1965 a guitarist from one of the big groups came in and said he had ‘heard an American recording with a distorted sounding guitar and it sounded great’ and asked if I could recreate that tone here in the United Kingdom.
Pictured is Pepe Rush joyously adjusting a studio sound board circa 1965.
The Rush Pepbox 1.0 became an instant success amongst musicians.
I thought about it and a couple of days later came up with the design for what was to become the RUSH PEPBOX®. I built a prototype using germanium transistors and tried it through one of the amps we were building and it sounded distorted.
…Just what I had been working so hard to design out of our amplifiers. I sold quite a few. The Beatles, The Shadows and various other big groups of the time had them and they were used on a number of recordings. There is a picture of John Lennon with one at Abby Road Studios.”
-Pepe Rush
Lucy, and the Rush Pepbox® (2.0)
Following in the footsteps of Pepe Rush, Lucy Rush wanted to bring the heritage and history of the Rush Pepbox® to the modern pedalboard. After countless hours of development the Rush Pepbox® 2.0 was created. It is the true successor to the Rush Pepbox® 1.0 in every right, borrowing graphic artwork inspiration from the same engraver and a (1:1) circuit board.
Its dimensions are extremely adaptable to the modern pedalboard. Fitting flawlessly with other effects the Rush Pepbox® 2.0 is an instant classic awaiting tonal exploration. Since its creation, Lucy has been inspired by its overall reception to expand upon the Rush Amplification lineup.
